Chris Novak, CEO of National Pork Board - 6/9/2014
This week’s Open Mic guest is Chris Novak, CEO of the National Pork Board, which provides the producer leadership for the Pork Checkoff. Novak discusses the challenges and opportunities U.S. pork producers have experienced this year, including the loss of more than 8 million piglets from the Porcine Epidemic Diarrhea Virus (PEDV). Even though some pork supply will be made up through the marketing of heavier weight hogs, the dramatic losses – couple with strong domestic and global demand – are resulting in substantially higher prices for producers and consumers. Novak also discusses key demand factors and industry consolidation.
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