Farm Bureau survey: Cost of classic Thanksgiving dinner up slightly this year

WASHINGTON, Nov. 8, 2012 - The retail cost of menu items for a classic Thanksgiving dinner including turkey, stuffing, cranberries, pumpkin pie and all the basic trimmings increased less than 1 percent this year, according to the American Farm Bureau Federation.

AFBF’s 27th annual informal price survey of classic items found on the Thanksgiving Day dinner table indicates the average cost of this year’s feast for 10 is $49.48, a 28-cent price increase from last year’s average of $49.20.

“At just under $5 per person, the cost of this year’s meal remains a bargain,” said AFBF President Bob Stallman, a rice and cattle producer from Texas. “Our diverse farm and ranch families are honored to produce the food from our nation’s land for family Thanksgiving celebrations. During this holiday season, I am encouraging farmers and ranchers to reach out to consumers in-person or through social media, to answer questions about the food that they grow or the livestock and poultry they raise.”

The AFBF survey shopping list includes turkey, bread stuffing, sweet potatoes, rolls with butter, peas, cranberries, a relish tray of carrots and celery, pumpkin pie with whipped cream, and beverages of coffee and milk, all in quantities sufficient to serve a family of 10. There is also plenty for leftovers.

The big ticket item – a 16-pound turkey – came in at $22.23 this year. That was roughly $1.39 per pound, an increase of about 4 cents per pound, or a total of 66 cents per whole turkey, compared to 2011. The whole bird was the biggest contributor to the final total, showing the largest price increase compared to last year.

“Thanksgiving Dinner is a special meal that people look forward to all year,” said John Anderson, AFBF’s deputy chief economist. “Most Americans will pay about the same as last year at the grocery store for a turkey and all the trimmings. A slight increase in demand for turkey is responsible for the moderate price increase our shoppers reported for the bird,” he said.

The slight percentage increase in the national average cost reported this year by Farm Bureau for a classic Thanksgiving dinner tracks closely with the organization’s 2012 quarterly marketbasket surveys and the government’s Consumer Price Index for food (available online at http://data.bls.gov/).

The AFBF survey was first conducted in 1986. While Farm Bureau does not make any scientific claims about the data, it is an informal gauge of price trends around the nation. Farm Bureau’s survey menu has remained unchanged since 1986 to allow for consistent price comparisons.

For more on the survey, click here.

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