Americans are expected to consume a record-breaking 1.45 billion chicken wings over the Super Bowl weekend, according to the annual Chicken Wing Report published by the National Chicken Council.
That's a 2% jump over last year's figure, representing the consumption of an additional 84 million wings nationwide.
Tom Super, a spokesperson for the National Chicken Council, explains that the increase in consumption stems from favorable prices and pre-pandemic gathering trends. “Both wholesale and retail wing prices are down double digits from a year ago, according to USDA, and consumers are seeing a lot more features and promotions,” he said.
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Chicken wing sales saw a double-digit increase between the regular season and division championship weekend games in January 2023. Kansas City, Philadelphia, San Francisco and Cincinnati sales grew 11.5% in dollars and 13.5% in pounds sold between the dates, according to IRI OmniMarket Integrated Fresh.
“There are a lot of great storylines heading into the game,” Super added. “Andy Reid versus his old team. A battle of the Kelce brothers. Mahomes versus Hurts. But no Super Bowl storyline is hotter than wings!”
Phoenix’s State Farm Stadium — home of the Super Bowl LVII matchup between the Kansas City Chiefs and Philadelphia Eagles — holds 73,000 fans. If 1.45 billion wings were distributed in the full stadium, each person would enjoy 19,863 wings.For more news, go to www.Agri-Pulse.com.
