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Deere sales sluggish as farm economy slumps

02/15/24 12:20 PM By Philip Brasher and Steve Davies

Deere and Co. is lowering its forecast for earnings as farmers slow down their equipment purchases amid a slump in commodity prices this year.

Philip Brasher
Executive Editor

Steve Davies
Associate Editor

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Bill Hurley, AGCO Corporation

This week’s guest on Open Mic is Bill Hurley, Vice President of Global Government Affairs for AGCO Corporation and Chairman of the Association of Equipment Manufacturers Agriculture Sector Board. This week “A Celebration of Modern Agriculture” returns to the National Mall in Washington D.C. The event features a display of the technology in farm machinery that’s helping to feed and fuel a growing global population. Exhibiting companies will share how advanced technology is helping farmers not only increase production but also protect the environment with improved sustainability. Hurley says technology enables farmers to apply precision practices to individual plants in a field.

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Deere sales sluggish as farm economy slumps

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