Arla ordered to halt ‘Live Unprocessed’ dairy ad campaign

06/20/17 4:41 PM By Agri-Pulse staff

WISCONSIN, June 21, 2017 - A federal judge in Wisconsin has ordered international dairy conglomerate Arla Foods to halt its new $30 million ‘Live Unprocessed’ ad campaign.

Tom Halverson, CoBank

This week’s Open Mic guest is Tom Halverson, president and CEO of CoBank. The balance of debt stocks of U.S. farmers has grown during the downturn in the overall farm economy, but thankfully, the load of debt service has been eased by the tailwinds of increased global trade and higher commodity prices as well as very low interest rates. CoBank’s Halverson expects borrowing rates to remain low and farm income to improve as global commodity stocks remain tight in the near future. Halverson is hopeful the Biden administration will pursue an aggressive global trade strategy and says the ag industry must be prepared to defend its position as part of the solution in any climate policy.

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