U.S. pork exports to China are still very strong, but trade is expected to decline as the Chinese rebuild the country’s swine herd after the devastation of African swine fever. That means that U.S. exporters are going to have to rely more on other markets in coming years.
The National Pork Board has unveiled an online platform that will make it easier for producers to track foreign animal disease outbreaks in the country and allow for more efficient contact tracing of infected animals.
A new brand strategy announced by the National Pork Board aims to capitalize on sales increases of pork during the coronavirus pandemic and leverage interest in a broad array of cuisine options that can put their product at the center of the plate.
DES MOINES, Iowa, June 7, 2017 — The National Pork Board (NPB), with support from USDA and other ag organizations, is working on a voluntary plan to minimize business disruption from foreign animal diseases.