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Balanced Reporting. Trusted Insights.
Thursday, May 26, 2022
An organization that monitors the accuracy of advertising claims says that the maker of Beyond Meat is being untruthful when it says on its website that the plant-based meat alternatives contain no “synthetically produced ingredients.”
A report published last Friday from data analytics company IRI found that the growth of plant-based meat alternatives dropped from 79% at the end of April to 57% at the end of May, just as availability of beef and pork also dropped due to meatpacking shutdowns and slowdowns.